Top 5 Dance Games on Unified Platform in Italy in Q1 2023

In the first quarter of 2023, the dance game market in Italy saw varying performance across the top five apps, showcasing distinct trends in weekly downloads, revenue, and active users.

Just Dance Now from Ubisoft experienced a consistent decline in weekly revenue, starting at approximately $1.4K at the end of December and dropping to around $417 by the end of March. Weekly downloads saw a similar trend, beginning at 7.5K and fluctuating before ending the quarter at 1.5K. Active users followed a comparable pattern, initially at 10.6K, dipping to 3.1K by early March, and then recovering slightly to 4.1K by the end of the month.

Coco Play's Dance Clash: Ballet vs Hip Hop had minimal weekly revenue, peaking at $21 in the final week of March. The app's weekly downloads showed a steady increase from 2.1K at the start of January to 1.6K by quarter's end. Active users also rose throughout the quarter, starting at 3.4K and growing to 2.9K by the end of March.

Ice Skating Ballerina, another title from Coco Play, maintained low revenue, peaking at $55 in mid-March. Download trends were consistent, beginning at 1.4K and ending at 534. Active users decreased from 2.2K at the end of December to 859 by the end of March.

Acrobat Star Show, also from Coco Play, saw its highest revenue in the last week of March at $25. Weekly downloads fluctuated, starting at 802 and ending at 454. Active users showed a similar pattern, starting at 1K and ending at 645.

My Town - Dance School Stories from My Town Games LTD had no revenue throughout the quarter. Downloads started at 394 and saw a decline towards the end of March, finishing at 213. Active users followed a downward trend, starting at 272 and dropping to 187 by the end of the quarter.

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